Be You: Finding Your Authentic Brand

Answer truthfully – do you enjoy the work you do? Have you ever wondered if you’re stuck in the wrong professional role? Finding the job you are meant to do is much easier said than done. Many individuals choose to simply go with the flow and don’t ever attempt to pursue a career with purpose. At Share On Purpose, we believe every person should do work they are passionate about and is in alignment with their purpose.

To make the shift to meaningful work, alter your perspective and begin looking at your journey as more than a job search. The truth of the matter is, when searching for a career that will compliment your life’s purpose; you must market yourself as more than the experience on your resume. You must show the authentic YOU as the product, and as an entire brand. The work you do every day should complement who you are.

By strategically positioning yourself in the job marketplace, you can have both meaning AND success. It is no longer a choice between one or the other.

In four steps, you can transform your job search into a campaign to launch your personal brand that will help you achieve a career that’s meaningful to you.

Step 1: Figure out what’s great about your product

One of the first things product marketers do is determine the value proposition of the product. If you are the “product”, how would you define yourself? First, you must know your purpose and understand your career persona.

Your purpose is that deep, visceral quality that sets you apart.

Your career persona aligns your natural way of operating with the type of work that suits you.

Determine what makes YOU powerful and unique in a way that matters most to your target market. That’s your value proposition.

Step 2: Define your target market

Never force a fit. Your target market shouldn’t be based on companies that have job openings. It should only include companies that will value the unique aspects and power of your product – YOU.

Step 3: Get noticed – authentically 

The goal is to raise awareness and position yourself as someone a company wants to hire for the job YOU want and will excel at. Marketing yourself to a company is significantly more effective than simply applying for jobs, which averages a dismal 1 in 1,000 success rate. Get noticed by:

  • Frequent networking meetings that are attended by people who work in your field of choice. Meet even more people by volunteering for organizations that you support. Also, schedule one-on-ones with people who might refer you to a potential employer and those who you can help in return.
  • Raising your visibility online. If you’re passionate about a topic, start a blog or regularly share content you’ve written on LinkedIn. Start and engage in conversations on LinkedIn and other digital channels with people who can connect you with influencers at organizations that interest you.
  • Building authentic relationships. People help people they trust and who give back in return. You have a long life ahead of you. So, don’t market yourself to gain short-term results – getting a job. Instead, dedicate yourself to building strong relationships that will be mutually beneficial for years to come.

Step 4: Interview in a manner that accentuates your strengths

We suggest you focus on your value early in the conversation to set yourself apart. Do this in an authentic way by highlighting the unique qualities that make you who you are, while focusing on how you will add value to the company.

Discover Your Purposeful Career

At Share On Purpose, we are committed to aligning each of our employees with roles that fit their purpose and passion. Finding a role that fulfills you is the only way to remain authentic in your career.

No more forced smiles or feigned enthusiasm. Join a team that wants you for your personal strengths and aspirations. View our available positions here.

Abundance: Building the Life You Want

Want to create more in your life? More success, more money, more joy and more meaning?

Share On Purpose hires great people who do great things, and proudly teaches them how to create more in their lives.

The first step to MORE is to understand the difference between abundance and wealth.

To be wealthy means that you have achieved “a great quantity of money and/or possessions.” Wealth is an end state.

Abundance, on the other hand, is an energy you step into. Webster defines abundance as “generating an ample quantity.” The key word being ample, which means generously sufficient.

I think of abundance as the process of both creating and receiving more.

Becoming abundant means you are receiving what you want in great supply, versus a fixed state of wealth where you already have it.

Said another way, abundance is the PROCESS of more; It’s the energy of attraction.

Tapping into the energy of abundance allows us to create more joy and more meaning, not just more money. We are flowing with the powerful energy of abundance, rather than trying to force an end state of wealth.

We must also step into our divinity and our ability to CREATE more. Not just more money, but more everything. More success, more joy, and more meaning.

Sounds great, right? There’s a catch.

Two Things to Give Up:

In order to harness abundance, we have to give up our old ways of being, particularly our egoic need to try to force an outcome.

As a person who grew up in poverty, I spent the first half of my career driving towards wealth and success. As I acquired it I realized I was still not happy,

1) Meaning versus Money:

I learned in order to create an abundant life I have to give up the quest for money, and instead seek meaning. By focusing on what matters and what I am passionate about, money will flow easily.

When I look for meaningful work it means I enjoy the work, and in the process attract more money. This is where passion comes in. To tap into abundance, we must be passionate about our work. Passion fuels abundance.

2) Freedom versus Control

The second key to abundance is understanding the difference between freedom and control.

The ego wants to control: situations, others, and outcomes.

But does having more control feel like abundance? No. The truth is, what we really want is freedom. We really want financial freedom, time freedom, and the freedom to just be.

Are you hungry for more? Do you want to work in a place that’s dynamically cresting from a place of abundance?

If you know you’re destined for more and think Share On Purpose might be for you, check out our available positions.

More

Do you feel like you are destined for more? More success, more money, and more opportunity?

Do you feel as if there are gifts inside of you, but none of the executives you work for can see it, or worse yet, even care?

Do you just want your “shot”? Your shot at an opportunity, your shot at becoming an executive, your shot at seeing how far you can go?

I felt the same way. When I first left the classroom (yes, I started my career as a middle school teacher) and joined an educational software company at 25 years old, that feeling of wanting and being MORE came alive. I could feel potential radiating from my pores and I thrived in taking additional responsibilities to learn and grow.

I was lucky. A few of our executives (Burl, Alison, Gregg, and Sybil) saw my potential too, and purposefully mentored me through my career. I started as an educational consultant, then became a manager, then a director of training, then head of marketing, and eventually moved into sales.

Every step of the way I was coached, encouraged and challenged. Since that time, and for almost 30 years, I’ve studied human potential, and consumed nearly every book available on success, performance and achievement. I’ve also researched leadership and hired dozens of coaches, all with one intent: to become the best executive I can possibly be.

Not everyone is lucky enough to receive personal mentoring from phenomenal executives early in their career. And that’s something I’d like to challenge. I believe every company should provide their ambitious and high-achieving employees access to executive mentors.

When we built what is now Share On Purpose it wasn’t so I could run companies. I’ve already done that, many times over.

We started it to TEACH, COACH and MENTOR smart, driven leaders who want to become executives, and learn how to run a company for us. And we do this while we are creating brands that make the world better.

We match emerging leaders in our company with our game-changing ideas. Taking into account their passion and purpose, we move them through an executive development program so they can learn how to accelerate their performance and maximize their potential.

If you’re like me, you’d think everyone would want an opportunity like this. But, what I’ve learned is this:

– Many people have potential but never maximize it.

– Many aren’t clear on what they want, so they settle for what they have.

– Some don’t take responsibility for their own success and instead choose to blame rather than co-create.

– Some simply don’t listen to the intuitive part of themselves that craves more and wants to break through fear.

My advice:

  1. Decide what you want.
  2. Plan what you’ll do to create it.
  3. Act on your desire and don’t give up until you’ve maximized your potential and created your own opportunity for success.

If you know you’re destined for more and think Share On Purpose might be for you, check out our available positions.

Performance Matters

Performance. It’s something every business needs, yet few attain it to the level they desire. It’s a word that leaders like to preach, but don’t always teach.

Webster’s Dictionary defines “performance” as:

  • The execution of an action;
  • The fulfillment of a claim, promise, or request;

As a CEO of multiple companies, I can tell you that performance is achieved first and foremost through personal character. The results a team or business obtain through performance is directly tied to character elements, rather than strategy or tactics.

From the CEO to the receptionist, it is the individual’s character that determines their willingness to perform. Performance is an aspect of one’s personal brand. It has NOTHING to do with your team, manager, or the company you work for.

Shocked? Think about it. A true performer (some call them A Players) can perform in just about any environment, for just about any manager. All the environment does is expand their impact, and ensure they stay.

Great companies don’t try to force performance. Instead they hire, train, and promote natural performers. There is a big difference.

As a leader, I know that the truth is, we can’t “make” an employee perform. Any attempt to do so will only result in modest improvement that won’t be sustained. True leaders know that and focus on managing results, rather than people, time, or activities.

And there is a HUGE difference between activity and impact. Your people can be busy, and not make an impact. Impact comes from incorporating three elements: Passion, Preparation and Perseverance.

To personally assess your performance, ask these questions:

  • Do I set myself up to win, or do I blame others? Do I always give my best effort? (Passion to Win)
  • Do I practice and prepare? Do I do my best regardless of the circumstances? (Preparation)
  • Do I bring a “whatever it takes” spirit to my work? (Perseverance)

Each ONE of us has a personal brand standard – a definition of how we show up. Kind of like a vehicle brand, or a technology brand.

I drive a car brand known for performance, not because of its status, but because when I press on the gas I get consistent (fast) performance. My vehicle rarely breaks down – it consistently performs. The brand expectation and the brand experience are congruent.

So, is your PERSONAL brand experience a performance brand? Test yourself and decide.

Share On Purpose is a place of possibilities for performers. If you’re an A player looking for your next opportunity, view our available positions here.

Why Perseverance Matters to Success

Knowing how not to quit — that’s the one thing Share On Purpose CEO Terri Maxwell says all successful people have in common. From Olympic gold winners and Billboard-topping singers to Fortune 500 founders and billionaire entrepreneurs, perseverance separates the triumphant from the aspiring. It’s what breeds success, a truth R’ymonda Davis, Managing Director of Promote On Purpose, learned early in life.

“I’ve been fighting against odds since I was born,” said R’ymonda. “I was born two months premature, and I wasn’t supposed to live. I didn’t even have a name for three days. But I was strong, I kept fighting, and here I am.”

Naturally persistent, R’ymonda used that fighting spirit to propel her forward in life. As a child and teen, she excelled at both sports and academics and continually pushed herself to achieve more. Still, she said it wasn’t until she came to work at Share On Purpose that she truly learned the power of perseverance.

“I was hired a little over three years ago as an entry-level engagement coordinator,” said R’ymonda, “and it was that EC role that changed how I think about perseverance.”

The Perseverance Mindset

“Perseverance is a spiritual force,” explained R’ymonda. “To win, you can’t just decide to focus harder. You have to access that force. It’s within all of us, but you have to know how to access it. Working at Share taught me how to do that.

“Even though I could identify times I’d persevered from a young age, it wasn’t until I dove into the Success ExceleratorTM training and learned from Terri that perseverance became more tangible — something I could tap into. The Success ExceleratorTM training makes that explicit, and it helped me develop a game plan that’s repeatable for approaching and overcoming challenges.”

Harnessing the Power of Perseverance

That game plan is crucial for success, said R’ymonda. Everyone accesses perseverance differently. Knowing how to tap into it purposefully increases its power.

One tool used at Share On Purpose is getting into a mindset where you can harness the power of perseverance. It’s known as getting into “state”.

“I used to get into state before track meets in school, but I didn’t know that was what I was doing,” said R’ymonda. “Share gave me a process. I spend a lot of time in prayer because I really draw from my spirit to drive my why and my purpose and to understand that every circumstance is larger than me. Once I’ve centered myself, then I access perseverance space [or “state”] by listening to music and dancing or getting active. I have a ‘game face’ playlist that pumps me up and gets me in the right mindset. I also have affirmations. Thanks to Share’s training, I now have a toolkit I can draw from to access my inner perseverance and move forward.”

“I believe in the power of perseverance,” she added. “By tapping into it when needed, you frame the circumstance and challenge in a different light — in the light of a solution instead of a problem. That leads to breakthroughs. Sometimes the breakthrough is very obvious and external, but sometimes it’s simply the growth that comes through the process. And that’s what I’m truly grateful for, because the growth transforms your life. Growing through perseverance isn’t just something you can use at work. It’s your entire lifestyle.”

Does the idea of unlimited potential excite you? Check out our available positions to join a team that recognizes and rewards perseverance.

Perseverance Strengthens – Find a Way

I’d like to think of the early formation of Share On Purpose as a “million-dollar education” rather than a mistake, but at the time it felt very much like a HUGE blunder.

After selling a multi-million-dollar consulting business in early 2008, I decided to “invest” $500,000 in purposeful ideas with the goal of assisting entrepreneurs in bringing meaningful concepts to market.

From 2010-2012 we operated a business incubation program, launching 14 brands with 12 different entrepreneurs, including two brands (Succeed On Purpose and IGNITE On Purpose) that were my original ideas. Leveraging the Succeed On Purpose business training platform, we created a FREE 6-month business incubation program for purposeful entrepreneurs. At the end of the program, our management team determined if we wanted to invest cash in the incubated concept. These investments ranged from $10K to $100K in exchange for equity participation in these purposeful ideas.

We also provided office space, a CPA/Group Controller to manage accounting, and an operating team to help with the overall execution of the concepts. The aspiring entrepreneurs didn’t have to pay upfront for these resources. We assumed all risk, with the goal of earning distributions from equity positions that would eventually provide an investment ROI. The idea was simple: We only made money when everyone else made money, and we provided both the know-how and capital. A true win-win.

Perfect, right?

Wrong. Not only did I lose the $500K of initial investment but had to inject another $500K just to stay afloat, as the businesses struggled to meet financial projections, and many went under completely.

With spiraling negative cash flow due to infrastructure, we were forced to either exit each business at a huge loss, buy the business outright, or shut it down and assume the debt. Like I said, many would consider it a failure, but it was truly a million-dollar education.

  • Was it a million-dollar education in how to build businesses? Nope. I’ve built several successful businesses.
  • Was it a lesson on how to invest? Nope. I’ve made a lot of money investing in brands of all sizes.
  • How about an education in how to select entrepreneurial leaders? Nope. These were all wonderful people with great ideas.
  • Maybe it was a lesson in how to invest in start-ups? Nope. Not even that.

In fact, it wasn’t an education in anything related to business. It was a lesson in how NOT to quit.

One would assume that I would have already learned this lesson (how not to quit), as I’ve had a history of personal and professional challenges throughout my life. But, I’d never tried to do something this meaningful. I’d never tried to do something based on my purpose to inspire potential.

Learning how to stay the course when it gets tough isn’t all I learned about not quitting. What I learned was a hard-core lesson in the power of perseverance. Perseverance strengthens us. It prepares us for more.

Perseverance is an energetic force, and it’s through the energetic power of perseverance that we learn how to BE more as a path to having more. BEING more isn’t just about knowledge or experience. To BE more means that we’re able to access more of our potential. And, when we access more of our human potential, our dreams get bigger and our lives get better.

All great leaders, athletes, warriors, and entrepreneurs learn about perseverance. The only common denominator of successful people is perseverance. The refusal to quit. What most don’t realize, however, is that it’s not about quitting. It’s about tapping into the energetic power of perseverance. Every single person has an unlimited supply of perseverance, but only a few people know how to access it.

Ironically, the original dream for what is now Share On Purpose never changed. We set a bold vision in 2009 to build a place where great people did great things. We aspired to create purposeful brands that were game changers in their respective industries, with companies that were performance-based and leaders that were driven, yet purposeful.

Today, many people want what I have. They want to run an amazing portfolio of businesses and get to create brands that solve real problems. They want to attract amazing talent and develop them into world-class leaders. But not many people are willing to do what I’ve done in order to have this dream or any dream. Not because they are incapable, but because they haven’t learned how to harness perseverance.

To access perseverance, you have to first realize that it is an energetic force, which means we access it, or better yet, harness it. This force is already in us, waiting to be unleashed.

To access perseverance, we have to think in terms of “whatever it takes” or “find a way.” When life gets hard, it doesn’t mean that we should quit, it simply means we have to FIND A WAY. We have to think differently, learn something new, or look for a solution elsewhere. Or, sometimes we simply need to ask for help.

There’s ALWAYS a way to get what you want. Sometimes it’s persisting on the current path, sometimes it’s finding another route, sometimes it’s changing the approach altogether. But, there is always a way.

At Share On Purpose, we have built a place where GREAT people do great things. The emphasis is ALWAYS on great people, rather than the really cool brands we launch.

Share On Purpose hires driven emerging leaders and we GROW them. We prepare them, teach them, groom them, mentor them and develop them. I like to say that we grow leaders who launch businesses. We teach these leaders about the power of perseverance and how to maximize their potential. We help them discover their passions and help them chart a course to go after big dreams.

We have multiple brands in our Business Cultivator today, and we’re just looking for passionate leaders to launch these ideas. Many of our emerging leaders will soon get to create business concepts for us to cultivate. Through their passion and purpose, these leaders will identify world problems they want to solve. Working with our executive team, our emerging leaders will “imagineer” ideas that will make the world better.

Pretty cool right? Yes, if you can access perseverance. Perseverance strengthens, and when you access it, you’ll find a way.

Was the million-dollar education in perseverance worth it? Yep. And worth every penny.

A Career Without Passion Is Just a Job

Doing what we love is the surest path to success, but not every workplace values passion. At Share on Purpose passion is not only valued, it’s a key part of our leadership development program. This gives employees, like Engagement Manager Taylor Jackson, fuel to propel themselves forward for the company, their clients, and themselves.

“In my work, I try to come up with out of the box things that no one has ever thought of before or done,” said Taylor. “I’m very innovative, or at least I try to be. Creativity and problem solving are my passions. When I have a really hard problem or task, I get a rush from trying to figure out how to solve it.”

“At Share, I get a lot of opportunities to be creative,” she added. “I expressed my desire for that at the beginning, and they’ve been great at honoring that need. At first, with Succeed On Purpose, I was always making graphics. Now, as engagement leader for Promote On Purpose, I do a lot of brainstorming. There’s always a problem that needs a solution, so I’m constantly challenged.”

Loving the Hard Parts

That constant challenge keeps Taylor engaged and focused, even when things get tough or something doesn’t go according to plan. When challenges arise, it’s her passion for problem solving that sees her through.

“I don’t look at the hard parts of my job as hard,” she explained. “They’re challenges. Challenges aren’t something to be avoided. They’re something to address immediately. And that’s what I do. I don’t back away from the hard parts, I tackle them, and while I’m tackling them I’m always hoping I can come up with an innovative solution that no one else has thought of.”

Working at Share has made it easier for Taylor to come up with innovative solutions, too.

“I’ve always been relentless and competitive,” said Taylor, “but I didn’t always know what could set me up for success. Share taught me what resources and tools I could use to solve problems more effectively.”

Working Together for The Win

Taylor acquired those resources and tools in Share’s leadership development program, which prioritizes developing leaders in a way that aligns with their passions and creates value for the company.

“At Share, they do a really good job at honoring what you’re passionate about and what you’re meant to do,” said Taylor. “They also check in a lot to make sure my passions haven’t changed, that I’m feeling fulfilled, and that I’m on the right career path. They are really quick on making that adjustment to get you where you want to be if something isn’t fitting or if something has shifted.”

“I’m a builder,” she added. “So, I’m always going to want to build a company. They’ve seen that from the beginning, and so they’ve lined me up to launch a new brand. I get to start from the beginning — it doesn’t even have a logo yet — and turn it into a successful revenue-generating business over the next year and a half. I’m excited!”

Ready to do what you love with a company that understands and rewards passion? Check out our open positions.

Passion Rules – Making Winning a Passion

I love the Olympics. It shines a light on an attribute that separates humankind: the champion spirit.

Think about it. These are people, who at a very young age, decide they want to be a champion. An Olympic champion.

Deciding is the easy part. Anyone can decide. You see, it’s in the day-to-day choices that real champions are made. These athletes make day-to-day choices, some would call them sacrifices, in order to be the best.

And, they fail. A lot. I’ve learned that it’s when we face life’s disappointments that the elite separate themselves from the average.

At Share On Purpose, we take passion seriously. It’s key. You have to do what you love, most days. And, you can’t stop until you find what it is that you love. We work with associates to help them determine their passion and to transition to work in our portfolio that aligns with that passion.

To build a performance culture, people need to do what they love.
But, there’s more.

Your team also must learn how to love what they do. Love the good of it, and the not so good. Love the hard parts of it, and the learning parts of it.

You have to love how it makes you feel, and most importantly, if you want to be the best in your industry, you have to love to win at it.

Great brands do one thing well – they make winning the pursuit. They make winning a passion. Rather than sweating the small stuff, and worrying about the competition, the best brands make winning a passion. They inspire their team to BE THEIR BEST, no matter what.

How do we do that at Share On Purpose? Through 5 things:

  1. We help each person create a vision for themselves as a leader. You must see yourself where you want to be. To us, every single person who works here is a leader in the making. Every. Single. One.
  2. Once we help them see themselves as a leader, we teach them how not to quit. That’s easier said than done because, as humans, we want to quit when it gets hard. So, we teach people how to get back up when they fail, how to persevere when it gets hard, and how not to quit when they feel stuck.
  3. The key to winning – to becoming a champion – is learning how to tap into perseverance, which is the single most important aspect of being a champion. Think about it. What makes an Olympian so successful? What makes someone great? One thing: their ability to access perseverance. Each of us has an unlimited access to perseverance. Unlimited. The problem is that we don’t know how to access it. Champions have learned how to access perseverance. At Share On Purpose, we teach people how to access perseverance.
  4. Along these lines we also teach our associates a mantra: Find A Way. There’s always a way to get from where you are, to where you want to be. Always. Finding a way means that you have to dig deep, learn more, try harder. Find a way. It’s the only way to be great.
  5. Lastly, we teach them how to shift their focus off of trying to “being good enough” and over to “being themselves” or better yet, being the BEST version of themselves. That’s true confidence.

Share On Purpose IS a place of possibilities, where GREAT people do great things. Because we refuse to quit, and we make winning a passion.

Want more. Check out our open positions.

Together is More

Over the last few months, I’ve slowly introduced a few of Share’s Guiding Principles. Last month we discussed how to live in the AND while getting more out of life by combining work AND play.

For December, I want to introduce another way to get MORE out of your career. Too often we try to accomplish everything ourselves, and end up taking on more responsibility than is necessary.

As a serial entrepreneur as well as a leader of emerging leaders who are very entrepreneurial, breaking the habit of trying to “go it alone” is paramount. Leaders who do not master the art of collaboration are overworked, or have limited results, or in some cases, both.

Our success at Share On Purpose is in large part because of the principle – Together is More: Collaboration Fuels Quality.

WHAT IS “TOGETHER IS MORE”?

The guiding principle Together Is More, is about collaboration. Collaboration as a discipline is not well understood because the corporate management system by which most professionals started their career, is deeply flawed. In most companies, failure is punished severely, which diminishes the willingness to take calculated risks, and includes an intense focus on individual accountability versus individual and team performance.

This translates into individuals and departments working independently, and in some cases against each other, rather than collaborating to win collectively. This lack of natural collaboration built into the cultural framework impacts productivity and results. It also slowly erodes trust as well as the ability to create a performance culture.

The guiding principle Together is More requires that the executive team model collaboration from the top down, as well as ensuring collaboration occurs throughout the organization. It’s something that’s not just “talked about” but is embedded into the entire management structure, as it is role modeled at all management levels.

WHY COLLABORATION IS KEY TO SUCCESS

Building a performance culture is, in large part, dependent upon the effectiveness of the organization’s ability to collaborate. Establishing a culture that has a foundation of collaboration will have a significant impact on the organization’s effectiveness.

However, it requires a win-win mindset from every level of the organization. For example, the executives and middle management MUST believe:

  • No one can win, unless we all win.
  • When an individual wins, we win as a team.

HOW DO YOU BUILD COLLABORATION INTO YOUR CULTURE?

Collaboration requires authentic leadership, as well as a commitment to win-win relationships between employees and managers, and the company and its contractors.

Beyond the commitment to strive for the “win-win,” the basis of all performance cultures is what I call “authentic leadership.”  Although there are 5 tenets of authentic leadership, one is particularly important in building collaboration into the cultural fabric – Assume Positive Intent. Leaders who are authentic have not only mastered a win-win mindset, but usually do so through mastering the ability to “assume positive intent.”

If we assume positive intent, the mind will begin to expect only positive outcomes in relationships. If someone still gets upset, hurts you, or takes advantage of you, it usually has nothing to do with your actions.

To do this means to assume the other person/entity/group meant well, even if we don’t agree with their actions or ideas. We then in turn, look for positive intent. When you enter any interaction assuming positive intent from the other party, relationships will improve.

No one really sets out to purposefully hurt us. People are just wrestling with their own issues. So, if you assume positive intent, you’ll find that most people rise to the expectation, and when they don’t, know they are doing the best they can and their reaction has little to do with you.

This is a powerful leadership lesson that facilitates a culture of collaboration, and supports a performance culture. I am grateful that our top executives model this attribute and have adopted a collaboration mindset.

If a place that has an authentic collaboration among all of its team members sounds like a place you would want to work for, consider applying for one of our open positions.

Working For Yourself, Not By Yourself

“Priceless.” That’s how writer Sue Carrington describes her working relationship with Share On Purpose.

A full-time freelancer since 1999, Sue is a seasoned member of the gig economy. She embraces her role as a writer entrepreneur and loves the autonomy her freelance life provides. Working for herself, however, doesn’t have to mean working by herself — a mindset she said she shares with Share On Purpose.

“The writer’s life can be a solitary one,” said Sue. “It’s what we’re called to do, but sometimes we’re on the outside, looking in. Remote writers can feel even more apart. Share’s approach to working with contractors acknowledges that reality; the company bridges the divide somehow and makes every effort to create community for us.”

Creating a Community of Wordsmiths

Earlier this month, Sue took a 1,300-mile road trip to Texas from her home in northern Virginia (her Pomeranian, “Poet”, in tow) to meet her long-distance co-workers face-to-face for the first time since joining Share in May 2016.

“It was a little surreal,” she said about being in Las Colinas for the company’s Thanksgiving party. “Umpteen emails and conference calls carved initial impressions, but talking with virtual colleagues face-to-face truly filled in the picture — in the best of ways!”

Sue’s perception of Share as a supportive community, which was in part why she joined the company, only grew stronger while she was in Texas.

“During the Writer’s Cadre, held after our Thanksgiving party, Share President and CEO Terri Maxwell sat down with the writers to say how much she and the Share team appreciate us. Her words confirmed for me that Share truly understands the writer’s way and values us both as subject matter experts and as writing entrepreneurs. That’s unique.”

Collaborating as a Team for Individual Success

The writers at Share are long-time professionals. Most have their own writing and editing businesses in addition to their work with Share and its partner companies. This helps create a synergistic team environment that, in Sue’s perspective, delivers benefits to each writer.

“Share is a place that enables us as writers to help grow each other’s businesses,” said Sue. “The collaborative community encourages freely exchanging ideas, developing relationships, and growing our individual networks. Over time, we’ve gotten to know and rely on each other. So whenever we get ‘too much’ work, we can ask for help from another Share writer, knowing the work and the client will be in good hands. For solo writers, that kind of alliance is a blessing.

“Our competitive advantage as freelancers is that we’re always available to serve our clients. Often, that means working wee morning hours or late nights and weekends,” Sue added. “But we do have choices. The key to work/life balance is empowering ourselves to make those choices wisely, and Share helps us in doing that.

“It’s never this or that; the ‘and’ is everywhere. The entire culture is about purposeful integration of work and life — and appreciating each other’s individual working styles. That kind of understanding leads to a better work product, a stronger collective, and happier clients. Who could ask for more?”

If these principles sound like a culture that you value and would fit into your life, check our open positions.